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Where are you now?
You know you need video...
BUT you don't know what to say to build an audience of buyers.
You're ready to grow your business but you have no clear strategy, no idea what to post, and no system to make it work without burnout.
You're posting content...
BUT getting zero to little traction or engagement.
You're putting content out but the views aren't coming, the inquiries aren't coming, and you aren't sure what to fix.
You're showing up consistently... BUT it's not getting you consistent clients.
You're doing the work. You just can't figure out how to get more eyeballs on your content and turn that attention into consistent leads and sales.
Every day you choose to be invisible, your ideal clients choose someone else to work with.
There's a BIG difference between being an expert and looking like one on video
Let's face it: knowledge and information are FREE online.
Your ideal clients are searching for experience, connection and implementation.
When your message is clear and your presence is magnetic, you don't chase clients.
You attract them.
Podcasts, media features, keynotes, panels — they start finding you.
Success on video isn’t just about getting tons of views and followers, looking or sounding polished, or having a flashy setup.
It's about building a client-generation machine that works for you 24/7.
That's exactly what we'll do together in Magnetic On Video™ PRO.
Stop posting random content.
Start creating videos that convert the right viewers into buyers.
Imagine having...
✅ A steady stream of clients reaching out saying, "I've been watching your videos. I need to work with you."
✅ A calendar filling up with podcast interviews, speaking gigs, and media opportunities that grow your reach and cement your authority.
✅ A repeatable system that tells you exactly what's working and turns your visibility into measurable revenue.
This isn’t another “post-these-templates” course that you'll never finish.
Magnetic On Video™ PRO is a LIVE implementation experience where you don't just learn the strategy. You build it, you measure it, and put it into action with me guiding you every step of the way.
Because more information doesn't grow your visibility. Guided implementation does.
JOIN THE LIVE EXPERIENCE!
From "Random Creator" to "Magnetic Expert"
Stop creating content without a strategy.
Learn how to turn your expertise into clear, memorable messaging that attracts the right audience and moves them toward becoming clients.
Every video you create will have a purpose, fit into your larger visibility strategy, and strengthen your reputation as the go-to expert in your space.
You'll discover:
✅ The Content Compass framework so every video supports your positioning instead of becoming another random post.
✅ A repeatable system for writing irresistible hooks that stop the scroll without clickbait.
✅ How to use stories, opinions, client examples, and personal experiences to become memorable and build trust.
✅ How to turn client stories, transformations, and proof into content that builds credibility before you ever make an offer.
From “Random Chaos” to "Consistent Content"
If filming feels harder than it should, this module simplifies the entire process.
Learn how to create polished, professional videos with simple systems, repeatable workflows, and the equipment you already own.
You'll spend less time wondering how to film and more time consistently showing up with confidence.
You’ll discover:
✅ The Zero-Waste Content System so every filming session creates weeks of strategic content.
✅ A repeatable production workflow that helps you batch an entire month of videos in just a few focused hours.
✅ An AI-powered repurposing system that turns one video into content for every platform without losing your voice.
✅ A streamlined editing and publishing process that helps you stay consistent week after week.
From "Hidden Expert" to "In-Demand Authority"
Stop waiting to be discovered.
Learn how to pitch yourself with confidence, land podcasts, media features, speaking opportunities, and partnerships, then turn every appearance into more visibility for your business.
You'll stop hoping opportunities find you and start creating them intentionally.
You’ll Discover:
✅ A visibility strategy so you know exactly which opportunities are worth pursuing and which ones to ignore.
✅ A proven pitching system that helps you confidently land podcasts, media features, speaking engagements, and collaborations without sounding desperate.
✅ How to maximize every appearance so one interview, keynote, or podcast becomes weeks of content and credibility.
✅ A personalized Visibility Roadmap that keeps new opportunities flowing long after your Signature Series ends.
From "Random Marketer" to "Reliable ROI"
Stop wondering whether your content is actually working.
Learn how to measure the metrics that matter, connect your videos to leads and sales, and build a system that gets smarter every month.
You'll finally know what's working, what's not, and exactly where to focus your time next.
You’ll Discover:
✅ How to interpret platform analytics, so you can stop guessing and make smart decisions based on what the data is really telling you.
✅ How to map your customer's journey from first view to final sale so you know which content is creating results.
✅ The Video ROI Dashboard so you can measure the business impact of every video you publish.
✅ A weekly optimization system that helps you improve your strategy, scale what works, and stop wasting time on what doesn't.
I'm Shirlee Engel. Your Video & Visibility Coach.
I spent 15 years as a TV journalist covering news, politics and national affairs before pivoting to executive communications.
I trained CEOs, politicians, and heads of major organizations on how to communicate their message with clarity and authority.
When I launched my own business during COVID, I assumed being great on camera would be enough to attract clients.
Oh, was I ever in for a rude awakening.
Social media is a completely different animal.
Years of blood, sweat, tears. And a heaping helping of humble pie.
But I finally got the flywheel of content to clients working. And everything started to click.
What I built along the way is the playbook I wish had existed. That became Magnetic On Video™ PRO.
This founding LIVE cohort is the smallest and most intimate it will ever be. You'll get direct access to me at a level that won't exist as this new program grows.
If you're ready to have someone guide you step-by-step to turn videos and visibility into clients and revenue, keep reading. You'll see exactly how we'll do this together.
I'M IN, SHIRLEE! ⟶
When you join Magnetic On Video™ PRO, you'll also get a curated set of bonuses designed to support every stage of your video and visibility strategy. More than $7,000 in value! Here are just some of the goodies included.
The sooner you join, the more you'll get.
BONUS: SeriesBuilder™ AI Coach
🚀 Build repeatable Signature Series ideas in minutes
With SeriesBuilder™, you'll:
✅ Transform your Signature Series into a binge-worthy content engine.✅ Turn customer questions, launches, podcast interviews, and current events into fresh content on repeat.
✅ Pressure-test new series ideas before you spend hours filming the wrong thing.
✅ Expand into new Signature Series as your business, offers, and audience evolve.
BONUS: AI-Powered Content Studio
🚀 Your entire content creation system, supercharged by AI
Inside The Content Studio, you'll get:
✅ The Brand Voice Builder GPT to build a magnetic brand voice so every script and message sounds authentically you.
✅ The Audience Finder GPT to get deep insights on what your ideal clients are actually asking for, so you can create content that builds trust, engagement and connection.
✅ The Script Genius & 4-Week Content Planner GPTs to turn a blank page into a fully executed content plan.
✅ A master spreadsheet to plan, track, and optimize your entire visibility strategy.
BONUS: Spotlight Success Toolkit
🚀 Your Complete Toolkit for Landing Podcasts, Press, and Speaking Gigs
Inside The Spotlight Success Toolkit, you’ll get:
✅ My Podcast Pitch Templates to get you booked on the shows your ideal clients are already listening to.
✅ A Speaker Sizzle Reel Script Template so event organizers immediately see you as the right person for their stage.
✅ The Media Kit Template designed to make journalists and producers take you seriously from the first look.
✅ A Visibility Messaging Guide to help you map key talking points and handle questions so you walk into every appearance knowing exactly what to say.
BONUS: Visibility ROI Dashboard
🚀 Stop guessing which content and visibility efforts actually grow your business.
Inside Visibility ROI Dashboard, you'll get:
✅ A plug-and-play tracker to see every lead, podcast interview, media feature, and speaking opportunity your visibility strategy generates, all in one place.
✅ A curated list of the only metrics that actually matter for video, so you stop obsessing over likes and views, no matter which platform you're on.
✅ Monthly Reporting Templates that give you a clear snapshot of your progress and where to focus next.
✅ A Goal-Setting Framework to make sure you're not just tracking data but using it to hit bigger business goals each quarter.
Lori stopped overthinking every detail and created videos she's proud of!
Shirlee made everything approachable, clear, and inspiring. What I appreciated most was how practical the lessons were. I could immediately apply what I learned to my own video projects.
The mix of creative storytelling and hands-on AI tools really gave me confidence to bring my ideas to life. Shirlee was supportive, encouraging, and always shared valuable feedback that pushed me to do better work.
If you want to create professional, engaging videos without feeling overwhelmed, I highly recommend this program. It gave me the tools, structure, and motivation I needed to step up my content and put myself out there.”
LORI, INTERIOR DECORATOR
So Let's Recap...
Here's Everything You Get Inside Magnetic On Video™ PRO:
✅ The SPARK Challenge Implementation Experience (Value: $997)
✅ The Complete MOV PRO Curriculum (Value: $2,097)
✅ 4 Months of Biweekly Live Hot Seat Coaching (Value: $2,997)
✅ Private MOV PRO Community (Value: $497)
Bonuses:
✅ SeriesBuilder™ AI Coach (Value: $497)
✅ AI-Powered Content Studio (Value: $497)
✅ Automated Content Creation with Claude Workshop (Value: $97)
✅ Shirlee BOT AI Coach (Value: $297)
✅ Spotlight Success Toolkit (Value: $497)
✅ Video ROI Dashboard (Value: $297)
✅ Expert Training Vault (Value: $397)
Total Value: over $9,000
Regular Price: $1,997
Limited Time Offer: $1,297
14-DAY ZERO-RISK MONEY BACK GUARANTEE
Join Magnetic On Video™ PRO and explore the first module and bonuses risk-free.
If after 14 days you've gone through the initial lessons, experienced the STAR Method framework, and don't see how this video strategy can make a difference in your business, email support@magneticonvideo.com for a full refund.
No hassle. No hard feelings. No questions asked.
I'm confident that even the first module alone will show you what's possible when you finally have a strategy built around your business.
JOIN THE LIVE EXPERIENCEFREQUENTLY ASKED QUESTIONS
Your Burning Questions Answered
How is this different from other video or branding programs?
Will this work for me if I don't have a big audience?
What if I don't feel confident or hate being on camera?
Do I need to have video experience or fancy equipment to join?
What exactly will I walk away with?
How much time does this take?
When are the live coaching calls?
What kind of support do I get inside the program?
Can I get a refund if I change my mind?
Earnings Disclaimer
Every effort has been made to accurately represent Magnetic On Video™ PRO and its potential. While video strategy and visibility can significantly impact your business growth, we make no guarantees that you will earn a specific amount of income by using the tools, strategies, or techniques in this program.
Any examples or testimonials shared are not to be interpreted as promises of earnings or results. Your success depends entirely on your own effort, consistency, skills, and application of the material. This is not a “get rich quick” program — it’s a system designed to help you build authority, visibility, and potential revenue over time through focused action.
We cannot guarantee your success or income level, nor are we responsible for any business decisions or outcomes you experience while implementing the training. Your results will vary based on individual factors such as your background, niche, audience, commitment, and market conditions.
Some content within Magnetic On Video™ PRO may include forward-looking statements that express our expectations or opinions about potential outcomes. These statements are not guarantees of future performance. Actual results may differ based on your own circumstances and actions.
By enrolling, you acknowledge that you understand and agree there are no guarantees of specific results or financial returns.